Blog

google ads for tradie

There are three ways an Australian tradie can pay for a lead, and they are not interchangeable. Channel You pay for Typical cost Lead exclusivity {...}

ecommerce website launch checklist

Launching an online store is not the same as launching a brochure website. A store takes money, calculates GST, quotes shipping, holds stock and sends {...}

what-is-marketing

Marketing is everything a business does to understand what people want, create something of value for them, and connect that value to the right audience {...}

programmatic advertising examples

Most people have seen programmatic advertising without knowing it. The banner that follows you around after you browsed a pair of runners, the video ad {...}

Google Shopping Ads Optimization

Most Shopping accounts do not have a bidding problem. They have a feed problem, a structure problem and a measurement problem, and the bidding just {...}

Digital Marketing Strategy

Most businesses in Australia are already spending money online. Fewer are spending it against a plan. The gap between those two states is where budgets {...}

local-search-algorithm

Type “coffee near me” or “plumber Fitzroy” into Google and you get a different page from a broad search like “best coffee brands”. Instead of {...}

lead-generation

Lead generation is the process of attracting people who might buy from you, capturing their contact details, and warming them up until they are ready {...}

web-hosting

Web hosting is a service that stores your website’s files on a server and makes them available on the internet. Without it, your site is {...}

Ready to Grow with Smart Programmatic Advertising?

Expand your reach, improve ad efficiency and target the right audiences at scale. Partner with MediaPlus Digital for programmatic advertising services in Australia.